FUELING GROWTH IN AFTERMARKET AND MOTORSPORTS
Strategic Investments. Passion Driven. Built for Long-Term Success
We Are Not a Hedge Fund. We Are Growth Partners.
RBS Aftermarket and Motorsports Group is a Houston, Texas-based middle-market investment group dedicated to helping business owners and managers scale their operations effectively. Our priority is long-term growth and sustainability, not cost-cutting for quick resale.
We are a hands-on investment group that specializes in:
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Scale System Implementation: Proprietary operational frameworks to drive efficiency and expansion.
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Strategic Leveraged Buyouts & Acquisitions: For ownership transition or market consolidation.
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Strategic Pivots & Reengineering: Navigating inflection points while maintaining premium product and service quality.
We provide the expertise, resources, and partnership to help businesses reach their next level of success, whether facing succession challenges, growth plateaus, or strategic realignment.
MEET SABRA JOHNSON
THE TEXAS COWBOY WHO BUILDS EMPIRES
CEO and Automotive Restorer of RBS AMG
He started with a wrench. He built an empire. Now he teaches the world how he did it.
Sabra Johnson is not your typical CEO. You are more likely to find him in worn leather boots at his Texas ranch or inspecting bare metal in a restoration bay than sitting behind a mahogany desk.
A former mechanic who turned a single bay into a portfolio of six specialized restoration companies, Sabra mastered something rare: the art of scaling passion into profit. He did not just learn business from books. He built his own, from the ground up.
His secret? A proprietary system born from restoring legends, the 25-Step Build Process, which he adapted into a repeatable, scalable business methodology. Today, he is a sought-after aftermarket theory leader, keynote speaker, and hands-on consultant for entrepreneurs who want to grow without losing the soul of their craft.
But perhaps what defines him most is the duality of his life: the disciplined rancher who cares for his herd with the same meticulous attention as the master restorer who brings classic cars back to life. Both require vision, patience, and an unwavering commitment to legacy.
This is only the first chapter.
How did a teenage mechanic build a multi-brand empire?
What is the Art of the Scale Sell and how can it transform your business?
Why do the world's top collectors and smartest investors seek his counsel?
"I approach business like I approach my ranch and my restorations: with discipline, vision, and a commitment to legacy. We don't just fix cars—we restore dreams and build empires."
OUR APPROACH: THE THREE PATHWAYS
For the owner or manager seeking capital and systems to break through growth ceilings.
Core Offer: Growth Equity + The RBS Scale System.
We become your operational partner, providing strategic capital and embedding our management systems to accelerate expansion while you retain significant equity and day-to-day leadership.
Ideal For: Profitable businesses at an inflection point, ready for national rollout or market dominance.
SCALE PARTNERSHIP
For businesses in competitive markets seeking strength through collaboration.
Core Offer: Market Consolidation & Shared Resources.
We facilitate and capitalise strategic alliances or joint ventures between complementary businesses to dominate niches, reduce overhead, and increase collective market value.
Ideal For: Family-owned businesses, niche specialists, or regional leaders.
STRATEGIC ALLIANCE
For owners seeking a graceful, value-maximizing exit or succession solution.
Core Offer: Leveraged Buyout (LBO) or Acquisition.
We execute a respectful, efficient transition, preserving legacies, retaining key personnel, and integrating the business into our portfolio for its next growth phase.
Ideal For: Owners planning retirement, businesses needing recapitalization, or companies requiring a strategic pivot.
LEADERSHIP TRANSITION
OUR DOMAINS OF EXPERTISE
Motorsports Racing & Entertainment
High-speed competitive racing events and experiences for enthusiasts and spectators.
Automotive
Restoration
Specialized restoration and preservation of vintage and classic vehicles.
Enthusiast Lifestyle Brand Products
Companies catering to passionate automotive and motorsport fans.
Collector ServicesSegment
Services tailored for classic car collectors, including valuation, storage, and auctions.
Lifestyle
Products
Automotive-inspired apparel, accessories, and merchandise for enthusiasts.
THE RBS DIFFERENCE: OUR CRITERIA & SCALE SYSTEM
Disciplined Investment, Operational Transformation.
We combine rigorous financial criteria with a hands-on proprietary system to build sustainable value.
FINANCIAL PROFILE
MARKET POSITIONS
GROWTH TRAJECTORY
TRANSACTION TYPE
OUR INVESTMENT CRITERIA
We seek established businesses within our domains that demonstrate:
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Financial Profile: Minimum $2M+ in annual revenue with positive, defensible EBITDA.
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Market Position: A strong, defensible market share in their regional or national marketplace with a diverse customer base.
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Growth Trajectory: Clear potential for meaningful growth—whether through internal expansion, operational improvement, or strategic add-on acquisitions.
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Transaction Type: We evaluate control investments, growth equity partnerships, and strategic acquisitions ranging from $5M to $50M in enterprise value.
RBS Aftermarket and Motorsports Group partners with businesses that have proven their concept and are ready for systematic scaling.
OUR OPERATIONAL ENGINE: THE RBS SCALE SYSTEM
Meeting our criteria is just the start. We don't just write checks, we deploy the RBS Scale System, an integrated operational framework that transforms potential into measurable results:
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Operational Re-engineering: Streamlining production, service delivery, and supply chains to maximize efficiency and margin.
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Talent & Leadership Development: Building and incentivizing the teams capable of managing accelerated growth.
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Technology Integration: Implementing specialized software, IoT, and data analytics to drive informed decision-making.
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Strategic Sourcing & Procurement: Leveraging portfolio-wide buying power to reduce costs and secure supply chain advantages.
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Brand & Go-to-Market Strategy: Elevating market position, refining customer acquisition, and expanding addressable markets.
The Result: This system is the core of our hands-on partnership. It's why our portfolio companies don't just grow, they outperform, achieving sustainable scale that attracts premium valuations and defines market leadership.
PORTFOLIO OF BRANDS
PEOPLE-FIRST PRINCIPLES & PHILOSOPHY
Hands-On Collaboration
Scalability Without Compromise
Global Vision, Local Impact
Passion-Driven Investments
🤝 Hands-On Collaboration
We are not passive investors. We work side-by-side with leadership, embedding ourselves as strategic partners to ensure knowledge transfer, cultural alignment, and sustainable success.
📈 Scalability Without Compromise
We believe growth should enhance quality, brand, and craftsmanship, never diminish it. Our Scale System is designed to amplify what makes a business special, not erase it.
🌍 Global Vision, Local Impact
While we operate with a broad industry perspective and national ambitions, we remain deeply dedicated to preserving and strengthening the local relationships, community ties, and regional dominance that make our portfolio companies unique.
🔥 Passion-Driven Investments
We invest in sectors we understand and are passionate about. We back businesses fueled by innovation, deep expertise, and a genuine enthusiasm for the aftermarket and motorsports world. This shared passion is the bedrock of a true partnership.
This principled approach ensures that every investment we make strengthens the human capital at its core, creating not only financial returns but also enduring legacies and thriving industry ecosystems.
Our capital and systems are powerful, but they are guided by a core belief: sustainable businesses are built by and for people.
At RBS Aftermarket and Motorsports Group, we believe that exceptional businesses are built by exceptional people. Our investment philosophy is therefore built on partnership, not just transaction. We seek to build long-term alliances with owners, leaders, and teams who share our commitment to growth, integrity, and operational excellence.
We Invest in People, Not Just Assets.
